We are always shocked at how resistant people are to using prepaid debit cards. It’s particularly shocking that people who have ChexSystems problems and can’t open a decent local checking account are still resistant to trying a good prepaid debit card.

Apparently, MasterCard is finding out the same thing — people don’t understand the benefits of prepaid debit cards. To battle this, MasterCard is launching a marketing campaign called “Everyday Prepaid”.

The campaign is intended to “demystify the cards” which are often referred to using (confusing and misleading) names like “general-purpose debit cards”, “network-branded debit cards”, or “stored-value reloadable debit cards”.

Go MasterCard! We hope your campaign is successful. The benefits and advantages of good prepaid debit cards (er, “Everyday Prepaid” cards) are amazing. Most good prepaid cards have more benefits than a typical checking account. Read more about these cards by searching our site. There’s a prepaid card for everyone. Everyday prepaid — check it out.

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Related ChexSystems Banking Information:

1. Meet the Company Behind The Walmart Prepaid Debit Card (and Others…)
2. Prepaid Debit Card — More on the Satisfaction Survey
3. First Vinyard Prepaid Debit MasterCard
4. AccountNow Prepaid Debit MasterCard
5. Why a Prepaid Debit Card May be Better Than an Checking Account